It may be the launch of a product, a profile of the managing director or descriptive shots of factory - but it is crucial for companies to present their TV persona in a positive and convincing manner.

With the right strategy, companies can regularly get beneficial shots used on mainstream television, providing a useful additional to an advertising or PR campaign.

More importantly, they will have the right images available for the media in times of crisis.
At Airtime we specialise in preparing visual portfolios, shot in the style of news footage and placed with the key newsdesks and archives.

We produce video news releases (VNRs) that get on air and we maintain stock footage for companies which can be used over a period of time – drip feeding the development of a brand.

Our underlying philosophy is that footage which appears as part of a nightly news programme will have a far stronger subliminal impact that a normal advertisement – at a far lower cost.

Also read Video Production page for company training aids, corporate events and visual messages from the managing director »